Pricing strategy of mixed traditional and online distribution channels based on Stackelberg game

Lecture Notes in Computer Science (including subseries Lecture Notes in Artificial Intelligence and Lecture Notes in Bioinformatics)

Volumn 3828 LNCS, Issue , 2005, Pages 680-687

  Li, Li Jun ^a   Huang, Xiao Yuan ^a   Yu, Li Ping ^a   Xu, Bo ^a  

^a NORTHEASTERN UNIVERSITY   (China)

Author keywords

[No Author keywords available]

Indexed keywords

COMPUTATIONAL METHODS; DECISION THEORY; ELECTRONIC COMMERCE; MATHEMATICAL MODELS; ONLINE SYSTEMS; OPTIMIZATION; SALES;

DECISION VARIABLES; ONLINE DISTRIBUTION CHANNELS; PRICING STRATEGIES; STACKELBERG COMPETITION;

GAME THEORY;

EID: 33744927137     PISSN: 03029743     EISSN: 16113349     Source Type: Book Series    
DOI: 10.1007/11600930_68     Document Type: Conference Paper

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