Does price reflect emotional, structural or performance quality?

International Journal of Consumer Studies

Volumn 26, Issue 2, 2002, Pages 128-133

  Chowdhary, Usha ^a  

^a CENTRAL MICHIGAN UNIVERSITY   (United States)

Author keywords

Apparel product attributes; Consumer preferences; Emotional quality; Fabric attributes; Functional attributes; Performance attributes; Quality; Seam efficiency

Indexed keywords

EID: 33744793035     PISSN: 14706423     EISSN: 14706431     Source Type: Journal    
DOI: 10.1046/j.1470-6431.2002.00216.x     Document Type: Article

References (9)

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5. ASTM (1994) Annual Book of ASTM Standards, 7.01. ASTM: Philadelphia, PA.
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