Contingent factors: Modeling generic public relations practice in South Korea

Public Relations Review

Volumn 32, Issue 2, 2006, Pages 184-185

  Shin, Jae Hwa ^a   Park, Jongmin ^b   Cameron, Glen T ^c  

^a UNIVERSITY OF SOUTHERN MISSISSIPPI   (United States)

^b Kyung Hee University   (South Korea)

^c UNIVERSITY OF MISSOURI   (United States)

Author keywords

Conflict; Contingency; Dominant coalition; Negative publicity; Public relations theory

Indexed keywords

EID: 33646506619     PISSN: 03638111     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.pubrev.2006.02.015     Document Type: Article

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