Modelling intuition in retail site assessment (mirsa): Making sense of retail location using retailers' intuitive judgements as a support for decision-making

International Review of Retail, Distribution and Consumer Research

Volumn 13, Issue 2, 2003, Pages 175-193

  Clarke, Ian ^a   Mackaness, William ^b   Ball, Barbara ^b  

^a Lancaster University   (United Kingdom)

^b UNIVERSITY OF EDINBURGH   (United Kingdom)

Author keywords

Analogue approach; Cognitive maps; Dynamic group decision making; Qualitative knowledge; Retail location; Sense making; Visualization

Indexed keywords

EID: 33645931633     PISSN: 09593969     EISSN: 14664402     Source Type: Journal    
DOI: 10.1080/0959396032000069577     Document Type: Article

References (0)