Improving preference assessment: Limiting the effect of context through pre-exposure to attribute levels

Management Science

Volumn 52, Issue 3, 2006, Pages 410-421

  Carlson, Kurt A ^a   Bond, Samuel D ^a  

^a DUKE UNIVERSITY   (United States)

Author keywords

Biases; Context; Exposure to attribute levels; Preference assessment

Indexed keywords

BIASES; CONTEXT; EXPOSURE TO ATTRIBUTE LEVELS; PREFERENCE ASSESSMENT;

DECISION MAKING; INDUSTRIAL MANAGEMENT; SOCIAL ASPECTS;

MANAGEMENT SCIENCE;

EID: 33644931169     PISSN: 00251909     EISSN: 15265501     Source Type: Journal    
DOI: 10.1287/mnsc.1050.0434     Document Type: Article

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