If you want strategic change, don't forget to change your cultural artifacts

Journal of Change Management

Volumn 4, Issue 1, 2004, Pages 63-73

  Higgins, James M ^a   Mcallaster, Craig ^a  

^a ROLLINS COLLEGE   (United States)

Author keywords

Continental Airlines case study; cultural artifacts; managing change; organizational culture; Strategic change; strategy execution; values and norms

Indexed keywords

EID: 33644806882     PISSN: 14697017     EISSN: 14791811     Source Type: Journal    
DOI: 10.1080/1469701032000154926     Document Type: Article

References (10)

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6. O'Reilly B., (1999) The mechanic who fixed Continental Fortune 20 December pp. 176–186
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