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Volumn 8, Issue 3, 2002, Pages 263-276

Understanding the domestic market using cluster analysis: A case study of the marketing efforts of Travel Alberta

Author keywords

cluster analysis; domestic tourism; promotion; segmentation

Indexed keywords


EID: 32744471768     PISSN: 13567667     EISSN: 14791870     Source Type: Journal    
DOI: 10.1177/135676670200800305     Document Type: Article
Times cited : (40)

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* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.