SCOPUS 정보 검색 플랫폼

Volumn 95, Issue SUPPL. 2, 2004, Pages

The mouse under the microscope: Keys to participACTION's success

Author keywords

[No Author keywords available]

Indexed keywords

ARTICLE; BEHAVIOR MODIFICATION; CANADA; FITNESS; GOVERNMENT; HEALTH CARE ACCESS; HEALTH CARE FINANCING; HEALTH CARE ORGANIZATION; HEALTH PROMOTION; INTERNET; LIFESTYLE; MASS MEDIUM; MOTIVATION; PHYSICAL ACTIVITY; PROBLEM SOLVING; PUBLIC HEALTH SERVICE; RESOURCE ALLOCATION; SOCIAL MARKETING; TELECOMMUNICATION; TELEVISION; WALKING;

CANADA; EXERCISE; HEALTH BEHAVIOR; HEALTH EDUCATION; HEALTH PROMOTION; HUMANS; PERSUASIVE COMMUNICATION; PHYSICAL FITNESS; PROGRAM EVALUATION; SOCIAL CHANGE; SOCIAL MARKETING;

EID: 3242771491 PISSN: 00084263 EISSN: None Source Type: Journal
DOI: None Document Type: Article

Times cited : (9)

References (8)

1
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- Physical activity interventions using mass media, print media, and information technology
- Marcus BH, Owen N, Forsyth LH, Cavill NA, Fridinger F. Physical activity interventions using mass media, print media, and information technology. Am J Prev Med 1998;15(4):362-78.
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- Marcus, B.H.¹ Owen, N.² Forsyth, L.H.³ Cavill, N.A.⁴ Fridinger, F.⁵

2
- 0037624873
- Public health communication: Making sense of contradictory evidence
- Hornik R (Ed.) Mahwah, NJ: Lawrence Erlbaum Associates
- Hornik R. Public health communication: Making sense of contradictory evidence. In: Hornik R (Ed.), Public Health Communication - Evidence for Behavior Change. Mahwah, NJ: Lawrence Erlbaum Associates, 2002;1-19.
- (2002) Public Health Communication - Evidence for Behavior Change , pp. 1-19
- Hornik, R.¹

3
- 0141969766
- Second Ed. Thousand Oaks, CA: Sage
- Kotler P, Roberto N, Lee N. Social Marketing - Improving the Quality of Life, Second Ed. Thousand Oaks, CA: Sage, 2002.
- (2002) Social Marketing - Improving the Quality of Life
- Kotler, P.¹ Roberto, N.² Lee, N.³

4
- 0015083252
- Social marketing: An approach to planned change
- Kotler P, Zaltman G. Social marketing: An approach to planned change. J Marketing 1971;35:3-12.
- (1971) J. Marketing , vol.35 , pp. 3-12
- Kotler, P.¹ Zaltman, G.²

5
- 0037892405
- General public: Communicating to persuade
- Nelson DE, Brownson RC, Remington PL, Parvanta C (Eds.) Washington, DC: American Public Health Association
- Arkin E, Maibach E, Parvanta C. General public: Communicating to persuade. In: Nelson DE, Brownson RC, Remington PL, Parvanta C (Eds.), Communicating Public Health Information Effectively - A Guide for Practitioners. Washington, DC: American Public Health Association, 2002;59-71.
- (2002) Communicating Public Health Information Effectively - A Guide for Practitioners , pp. 59-71
- Arkin, E.¹ Maibach, E.² Parvanta, C.³

6
- 3242793524
- THCU. Retrieved August 28 from University of Toronto, The Health Communication Unit Website
- THCU. Health Communication Message Review Criteria. Retrieved August 28, 2003, from University of Toronto, The Health Communication Unit Website: http://www.thcu.ca/infoandresources/publications/ Complete%20Message%20ReviewTool% 20March20-03.pdf
- (2003) Health Communication Message Review Criteria

7
- 3242755138
- San Francisco, CA: Jossey-Bass
- Andreasen AR. Marketing Research That Won't Break the Bank. San Francisco, CA: Jossey-Bass, 2002.
- (2002) Marketing Research That Won't Break the Bank
- Andreasen, A.R.¹

8
- 3242795128
- Tandemar Research Inc
- Tandemar Research Inc. ParticipACTION Advertising Strategy Research, 1994.
- (1994) ParticipACTION Advertising Strategy Research

* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.