A Framework for the Analysis of Strategic Approaches Employed by Non-profit Sport Organisations in Seeking Corporate Sponsorship

Sport Management Review

Volumn 4, Issue 1, 2001, Pages 21-45

  Berrett, Tim ^a   Slack, Trevor ^b  

^a UNIVERSITY OF ALBERTA   (Canada)

^b DE MONTFORT UNIVERSITY   (United Kingdom)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 31344449855     PISSN: 14413523     EISSN: None     Source Type: Journal    
DOI: 10.1016/S1441-3523(01)70068-X     Document Type: Article

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