Cannibal margarine and reactionary Snapple: A comparative examination of rumors about commodities

International Journal of Cultural Studies

Volumn 1, Issue 2, 1998, Pages 253-270

  Burke, Timothy ^a  

^a SWARTHMORE COLLEGE   (United States)

Author keywords

Commodification; Consumption; Fetishism; Rumor; Southern Africa; Urban legend; Zimbabwe

Indexed keywords

EID: 30444436538     PISSN: 13678779     EISSN: 1460356X     Source Type: Journal    
DOI: 10.1177/13678779980010020601     Document Type: Article

References (37)

1. Allport, G.W. and L. Postman (1948) The Psychology of Rumor. New York: H. Holt & Co.
2. Appadurai, Arjun, ed. (1986) The Social Life of Things. Cambridge: Cambridge University Press.
3. Bastian, Misty L. (1993) ' " Bloodhounds Who Have No Friends": Witchcraft and Locality in the Nigerian Popular Press', in Jean Comaroff and John Comaroff (eds) Modernity and Its Malcontents. Chicago, IL: University of Chicago Press.
4. Bell, L. Michael (1979) Cokelore, in Jan Harold Brunvand (ed.) Readings in American Folklore. New York: W.W. Norton & Co.
5. Bennett, Gillian (1991) Contemporary Legend: An Insider's View, Folklore 102: 187-91.
6. Brunvand, Jan Harold (1991) The Vanishing Hitchhiker. New York: Norton & Co.
7. Burke, Timothy (1996) Lifebuoy Men, Lux Women: Commodification, Consumption and Cleanliness in Modern Zimbabwe. Durham, NC: Duke University Press.
8. Campion-Vincent, Veronique (1990) 'The Baby-Parts Story: A New Latin American Legend', Western Folklore 49: 9-25.
9. Cooney, John E. (1977) Bubble Gum Maker Wants to Know How the Rumors Started, Wall Street Journal (24 March).
10. Coplan, David (1993) History is Eaten Whole: Consuming Tropes in Sesotho Auriture, History and Theory 32(4): 80-104.
11. Crush, Jonathan and Charles Ambler (1992) Liquor and Labor in Southern Africa. Athens: Ohio University Press.
12. Douglas, Mary (1966) Purity and Danger: An Analysis of the Concepts of Pollution and Taboo. New York: Praeger Books.
13. Ellis, Bill (1991) ' " Contemporary Legend": Cracks or Breakthroughs?', Folklore 102: 183-6.
14. Ellis, Stephen (1989) Tuning in to Pavement Radio, African Affairs 88: 352, 321-30.
15. Fine, Gary Alan (1979) Cokelore and Coke Law: Urban Belief Tales and the Problem of Multiple Origins, Journal of American Folklore 92: 366, 477-81.
16. Fine, Gary Alan (1980) The Kentucky Fried Rat: Legends and Modern Society, Journal of the Folklore Institute, 17.
17. Fine, Gary Alan (1985) The Goliath Effect: Corporate Dominance and Mercantile Legends, Journal of American Folklore 98: 63-130.
18. Fraenkel, Peter (1959) Wayaleshi. London: Weidenfeld & Nicolson.
19. Goldstuck, Arthur (1990) The Rabbit in the Thorn Tree. London: Penguin Books.
20. Goldstuck, Arthur (1993) The Leopard in the Luggage. London: Penguin Books.
21. Hellmann, Ellen (1948) Rooiyard: A Sociological Study of an Urban Native Slum Yard. Oxford: Oxford University Press.
22. Jason, Heda (1990) Contemporary Legend: To Be or Not to Be?, Folklore 101: 221-3.
23. Kapferer, Jean-Noel (1989) A Mass Poisoning Rumor in Europe, Public Opinion Quarterly 53(4): 467-81.
24. Kapferer, Jean-Noel (1990) Rumors: Uses, Interpretations and Images. New Brunswick, NJ: Transaction Publishers.
25. Khan, Aisha (1994) Juthaa in Trinidad: Food, Pollution and Hierarchy in a Caribbean Diaspora Community, American Ethnologist 21(2): 245-69.
26. Koenig, Frederick (1985) Rumor in the Marketplace: The Social Psychology of Commercial Hearsay. Dover, MA: Auburn Publishing Company.
27. Koller, Michael (1992) Rumor Rebuttal in the Marketplace, Journal of Economic Psychology 13: 167-86.
28. Kopytoff, Igor (1986) The Cultural Biography of Things: Commoditization as Process, in Arjun Appadurai (ed.) The Social Life of Things. Cambridge: Cambridge University Press.
29. La Hausse, Paul (1992) Drink and Cultural Innovation in Durban: The Origins of the Beerhall in South Africa, 1902-1916, in Jonathan Crush and Charles Ambler (eds) Liquor and Labor in Southern Africa. Athens: Ohio University Press.
30. Marx, Karl (1967) Capital. New York: International Publishers.
31. Miller, Dan E. (1992) ' " Snakes in the Greens" and Rumor in the Innercity', Social Science Journal 29(4): 381-93.
32. Mintz, Sidney (1985) Sweetness and Power. New York: Viking.
33. Schechter, Harold (1988) The Bosom Serpent: Folklore and Popular Art. Iowa City: University of Iowa Press.
34. Turner, Patricia A. (1993) I Heard It Through the Grapevine: Rumor in African-American Culture. Berkeley: University of California Press.
35. White, Luise (1993) Vampire Priests of Central Africa: African Debates about Labor and Religion in Colonial Northern Zambia, Comparative Studies about Society and History 35: 746-72.
36. Wilkie, William L. (1990) Consumer Behavior. New York: John Wiley & Sons.
37. Wolcott, Harry F. (1974) The African Beer Gardens of Bulawayo. New Brunswick, NJ: Rutgers Center for Alcohol Studies.