Grocery retailing and the loyalty card

International Journal of Market Research

Volumn 40, Issue 1, 1998, Pages 55-63

  Passingham, Judith ^a  

^a Taylor Nelson AGB   (New Zealand)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 3042909713     PISSN: 14707853     EISSN: None     Source Type: Journal    
DOI: 10.1177/147078539804000105     Document Type: Article

References (1)

1. BUCK, S. & PASSINGHAM, J. (1997). Will brands reach a new equilibrium? Proceedings of the ESOMAR Conference, Edinburgh.