The elderly's uses and attitudes towards the internet

Journal of Consumer Marketing

Volumn 21, Issue 2-3, 2004, Pages 208-220

  Eastman, Jacqueline K ^a   Iyer, Rajesh ^a  

^a VALDOSTA STATE UNIVERSITY   (United States)

Author keywords

Attitudes; Elderly people; Innovation; Internet; User studies

Indexed keywords

EID: 3042638416     PISSN: 07363761     EISSN: None     Source Type: Journal    
DOI: 10.1108/07363760410534759     Document Type: Review

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