A framework of product styling platform approach: Styling as intangible modules

Concurrent Engineering Research and Applications

Volumn 12, Issue 2, 2004, Pages 89-103

  Fung, Richard Y K ^a   Chong, Steven P Y ^a   Wang, Yi ^a  

^a CITY UNIVERSITY OF HONG KONG   (Hong Kong)

Author keywords

Case based indexing; Mass customization; Pleasure oriented product development; Product attributes; Product styling

Indexed keywords

CONSUMER ELECTRONICS; COST EFFECTIVENESS; CUSTOMER SATISFACTION; ERGONOMICS; PRODUCT DESIGN; PRODUCT DEVELOPMENT;

CASE BASED INDEXING; MASS CUSTOMIZATION; PLEASURE ORIENTED PRODUCT DEVELOPMENT; PRODUCT ATTRIBUTES; PRODUCT STYLING;

CONCURRENT ENGINEERING;

EID: 3042595886     PISSN: 1063293X     EISSN: None     Source Type: Journal    
DOI: 10.1177/1063293X04044381     Document Type: Article

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