Cultural shareability, archetypes and television soaps: ‘Oshindrome’ in Thailand

Gazette

Volumn 59, Issue 3, 1997, Pages 171-188

  Singhal, Arvind ^a   Udornpim, Kant ^a  

^a OHIO UNIVERSITY   (United States)

Author keywords

archetypes; cultural shareability; Oshin; soaps; Thailand

Indexed keywords

EID: 29044444541     PISSN: 00165492     EISSN: None     Source Type: Journal    
DOI: 10.1177/0016549297059003001     Document Type: Article

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