Blowing bubbles: Heuristics and biases in the run-up of stock prices

Journal of the Academy of Marketing Science

Volumn 33, Issue 4, 2005, Pages 486-503

  Johnson, Joseph ^a   Tellis, Gerard J ^b,c,d,e  

^a UNIVERSITY OF MIAMI   (United States)

^b UNIVERSITY OF SOUTHERN CALIFORNIA   (United States)

^c Department of American Enterprise ^*  (United States)

^d Center for Global Innovation   (United Kingdom)

^e UNIVERSITY OF SOUTHERN CALIFORNIA   (United States)

Author keywords

Behavioral decision theory; Financial products; Heuristics and biases; Judgment and decision making

Indexed keywords

EID: 28644443747     PISSN: 00920703     EISSN: None     Source Type: Journal    
DOI: 10.1177/0092070305277381     Document Type: Article

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