An integrated model of risk and risk-reducing strategies

Journal of Business Research

Volumn 59, Issue 1, 2006, Pages 112-120

  Cho, Jinsook ^a   Lee, Jinkook ^b  

^a UNIVERSITY OF WISCONSIN MADISON   (United States)

^b OHIO STATE UNIVERSITY   (United States)

Author keywords

Amount at stake; Information search; Investment decisions; Perceived risk; Risk propensity

Indexed keywords

EID: 28044456491     PISSN: 01482963     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.jbusres.2005.03.006     Document Type: Article

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