What do they know?

Business Strategy Review

Volumn 16, Issue 1, 2005, Pages 41-45

  Desouza, Kevin C ^a   Awazu, Yukika ^a  

^a Institute for Engaged Business Research   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 27844465507     PISSN: 09556419     EISSN: 14678616     Source Type: Journal    
DOI: 10.1111/j.0955-6419.2005.00351.x     Document Type: Review

References (7)

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3. von Hippel, E. (1991), '"Sticky information and the locus of problem solving: Implications for innovation," Management Science, 40(4)
4. von Hippel, E. and R. Katz (2002), "Shifting innovation to users via toolkits," Management Science, 48(7)
5. Thomke, S. and von Hippel, E. (2002), "Customers as innovators: A new way to create value," Harvard Business Review, 80(4)
6. von Hippel, E. (1989), "New product ideas from lead users," Research Management, 32(3)
7. Wasser, E., Marshall, D., Pekkarinen, M. and Weissel, M. (2004), "How you slice it: Smarter segmentation for your sales force," Harvard Business Review, 82(3).