Assessing Web-enabled interactivity: An audit tool

Journal of Organizational and End User Computing

Volumn 17, Issue 4, 2005, Pages 23-48

  Marcolin, Barbara ^a   Coviello, Nicole ^b   Milley, Roger ^c  

^a UNIVERSITY OF CALGARY   (Canada)

^b UNIVERSITY OF AUCKLAND   (New Zealand)

^c Oil Sands Technology Group Extraction and Separation   (Canada)

Author keywords

Business IT alignment; Customer interface; Decision support; E business; Human computer interaction; IS control methods and tools; IS evaluation methods; IS operations; Marketing; Web marketing; Web site content; Web based information systems

Indexed keywords

EID: 27144550016     PISSN: 15462234     EISSN: 15462234     Source Type: Journal    
DOI: 10.4018/joeuc.2005100102     Document Type: Review

References (39)