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Volumn 15, Issue 3, 1999, Pages 247-264

A case study of a casino campaign: Testing the Dombrink-Thompson mpodel

Author keywords

[No Author keywords available]

Indexed keywords


EID: 27144516051     PISSN: 10505350     EISSN: None     Source Type: Journal    
DOI: 10.1023/A:1023001613750     Document Type: Article
Times cited : (2)

References (34)
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