Exploring adolescent girls' identification of beauty types through consumer collages

Journal of Fashion Marketing and Management

Volumn 9, Issue 4, 2005, Pages 391-406

  Martin, Mary C ^a   Peters, Cara Okleshen ^b  

^a FORT HAYS STATE UNIVERSITY   (United States)

^b WINTHROP UNIVERSITY   (United States)

Author keywords

Adolescents; Advertising; Girls; Self esteem

Indexed keywords

ADVERTISING; CONSUMER RESEARCH; MARKET;

EID: 26944464154     PISSN: 13612026     EISSN: None     Source Type: Journal    
DOI: 10.1108/13612020510620777     Document Type: Article

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