Reasons to buy: The logic of advertisements

Argumentation

Volumn 16, Issue 2, 2002, Pages 157-178

  Slade, Christina ^a  

^a UNIVERSITY OF CANBERRA   (Australia)

Author keywords

Advertisement; Argumentation; Media audiences

Indexed keywords

EID: 26844455762     PISSN: 0920427X     EISSN: 15728374     Source Type: Journal    
DOI: 10.1023/A:1015512825071     Document Type: Review

References (32)

1. Alasuutari, P.: 1999, Rethinking the Media Audience, Sage, London.
2. Batra, R. and M. L. Ray: 1985, 'How Advertising Works at Contact', in L. F. Alwitt and A. A. Mitchell (eds.), Psychological Processes and Advertising Effects, Erlbaum, Hillsdale, NJ.
3. Buckingham, D. (ed.): 1993, Reading Audiences: Young People and the Media, Manchester University Press, King's Lynn.
4. Cacciopo, J. T. and R. E. Petty: 1980, 'The Effects of Message Repetition and Position on Cognitive Response, Recall and Persuasion', Journal of Personality and Social Psychology 37, 97-109.
5. Chomsky, N.: 1954, Syntactic Structures, Mouton, The Hague.
6. Davidson, D.: 1967, 'Truth and Meaning', Synthese 17, 304-323 reprinted in 1984.
7. Davidson, D.: 1984, Inquiries into Truth and Interpretation, OUP, Oxford.
8. Eemeren, F. H. van and R. Grootendorst: 1992, Argumentation, Communication and Fallacies A Pragma-Dialectical Perspective, Lawrence Erlbaum, New Jersey.
9. Eemeren, F. H. van, R. Grootendorst, S. Jackson and S. Jacobs: 1993, Reconstructing Argumentative Discourse, University of Alabama Press, Tucaloosa.
10. Festinger, L.: 1957, A Theory of Cognitive Dissonance, Row, Peterson, Evanston, Illinois. Fox: 11/11/96, 'Advertisement', New York Times.
11. Grice, H. P.: 1975, 'Logic and Conversation', in P. Cole and J Morgan (eds.), Syntax and Semantics, Academic Press, New York.
12. Halliday, M. A. K.: 1985, An Introduction to Functional Grammar, Edward Arnold, London.
13. Hintikka, J.: 1973, Logic, Language Games and Information, OUP, Oxford.
14. Kahneman, D., P. Slovic and A. Tversky: 1982, Judgement Under Uncertainty: Heuristics and Biases, Cambridge University Press, Cambridge.
15. Lewis, G. and C. Slade: 1994, Critical Communication, Prentice Hall, Sydney.
16. Lorenzen, P.: 1976, Metamathematique, Mouton, Paris.
17. Morley, D.: 1980, The Nationwide Audience, British Film Institute, London.
18. Morley, D.: 1986, Family Television: Cultural Power and Domestic Leisure, Comedia, London.
19. Page, B.: 1996, Who Deliberates? Mass Media in Modern Democracy, University of Chicago Press, Chicago.
20. Palmer, P.: 1986, The Lively Audience: A Study of Children Around the Television Set, Allen & Unwin, Sydney.
21. Postman, N.: 1982, The Disappearance of Childhood, Delacorte Press, New York.
22. Postman, N.: 1985, Amusing Ourselves to Death: Public Discourse in the Age of Show Business, Penguin, New York.
23. Postman, N.: 1988, Conscientious Objections Stirring Up Trouble About Language, Technology, and Education, Heinemann, London.
24. Postman, N.: 1993, Technopoly, Penguin, New York.
25. Pryor, G.: 1991, 'The Times They Are a Changin', Canberra Times, 22 February 1991.
26. Radway, J.: 1984, Reading the Romance, North Carolina: UNC Press, ChapelHill.
27. Ray, M. L., A. G. Sawyer, M. L. Rothschild, R. M. Heeler, E. C. Strong and J. B. Reed: 1973, 'Marketing Communication and the Hierarchy of Effects', in P. Clarke (ed.), New Models for Communication Research, Sage, Beverley Hills.
28. Sartori, G.: 1998, Homo Widens, Taurus, Madrid.
29. Searle, J.: 1969, Speech Acts, Cambridge University Press, Cambridge.
30. Shrensky, R.: 1997, 'The Ontology of Communication', PhD thesis University of Canberra.
31. Slade, C.: forthcoming, 'Seeing Reasons'.
32. Windsor Jewellers: 26/4/97, 'Advertisement', New York Times.