Consumer influence on internet-based corporate communication of environmental activities: The UK food sector

British Food Journal

Volumn 107, Issue 10, 2005, Pages 792-805

  Haddock, Janet ^a  

^a IMPERIAL COLLEGE LONDON   (United Kingdom)

Author keywords

Brands; Communication; Consumers; Corporate image; Internet

Indexed keywords

EID: 26244447510     PISSN: 0007070X     EISSN: None     Source Type: Journal    
DOI: 10.1108/00070700510623559     Document Type: Article

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