Do Perceptions of Corporate Social Responsibility Contribute to Explaining Differences in Corporate Price-Earnings Ratios? A Research Note

Corporate Reputation Review

Volumn 3, Issue 2, 2000, Pages 137-142

  Little, P L ^a   Little, B L ^a  

^a WESTERN CAROLINA UNIVERSITY   (United States)

Author keywords

advertising; brand; communications; corporate branding; e communication; identity; image; intangibles; philanthropy; positioning; reputation; stakeholder

Indexed keywords

EID: 25844492185     PISSN: 13633589     EISSN: 14791889     Source Type: Journal    
DOI: 10.1057/palgrave.crr.1540108     Document Type: Article

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