What Money Can Buy: Examining the effects of prepaid monetary incentives on survey response rates among college students

Educational Research and Evaluation

Volumn 11, Issue 4, 2005, Pages 385-404

  Szelényi, Katalin ^a   Bryant, Alyssa N ^a   Lindholm, Jennifer A ^a  

^a UNIVERSITY OF CALIFORNIA   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 24944537207     PISSN: 13803611     EISSN: None     Source Type: Journal    
DOI: 10.1080/13803610500110174     Document Type: Review

References (35)

1. Astin, A. W. (1993). An empirical typology of college students. Journal of College Student Development, 34, 36-46.
2. Blau, P. M. (1964). Exchange and power in social life. New York: John Wiley & Sons.
3. Bradburn, N. M. (1992). Presidential address: A response to the non-response problem. Public Opinion Quarterly, 56, 391-398.
4. Church, A. H. (1993). Estimating the effect of incentives on mail survey response rates: A meta-analysis. The Public Opinion Quarterly, 57, 62-79.
5. Cook, C., Heath, F., & Thompson, R. L. (2000). A meta-analysis of response rates in Web- or Internet-based surveys. Educational and Psychological Measurement, 60, 821-836.
6. DesJardins, S. L. (2001). A comment on interpreting odds-ratios when logistic regression coefficients are negative. AIR Professional File, 81, 1-10.
7. Dey, E. L. (1997). Working with low survey response rates: The efficacy of weighting adjustments. Research In Higher Education, 38, 215-227.
8. Dillman, D. A. (1991). The design and administration of mail surveys. Annual Review of Sociology, 17, 225-249.
9. Dillman, D. A. (2000). Mail and Internet surveys: The tailored design method (2nd ed.). New York: John Wiley & Sons.
10. Dillman, D. A., Eltinge, J. L., Groves, R. M., & Little, R. J. A. (2002). Survey nonresponse in design, data collection, and analysis. In R. M. Groves, D. A. Dillman, J. L. Eltinge, & R. J. A. Little (Eds.), Survey nonresponse (pp. 3-26). New York: John Wiley & Sons.
11. Fox, R. J., Crask, M. R., & Kim, J. (1988). Mail survey response rate: A meta-analysis of selected techniques for inducing response. Public Opinion Quarterly, 52, 467-491.
12. Groves, R. M., Presser, S., & Dipko, S. (2004). The role of topic interest in survey participation decisions. Public Opinion Quarterly, 68, 2-31.
13. Hopkins, K. D., Hopkins, B. R., & Schon, I. (1988). Mail surveys of professional populations: The effects of monetary gratuities on return rates. Journal of Experimental Education, 56, 173-175.
14. Hutchison, J., Tollefson, N., & Wigington, H. (1987). Response bias in college freshmen's responses to mail surveys. Research in Higher Education, 26, 99-106.
15. James, J. M., & Bolstein, R. (1990). The effect of monetary incentives and follow-up mailings on the response rate and response quality in mail surveys. Public Opinion Quarterly, 54, 346-361.
16. James, J. M., & Bolstein, R. (1992). Large monetary incentives and their effect on mail survey response rates. Public Opinion Quarterly, 56, 442-453.
17. Jobber, D. (1984). Response bias in mail surveys: Further evidence. Psychological Reports, 54, 891-894.
18. Jobber, D., Saunders, J., & Mitchell, V. W. (2004). Prepaid monetary incentive effects on mail survey response. Journal of Business Research, 57, 347-350.
19. Kalafatis, S. P., & Madden, F. J. (1995). The effect of discount coupons and gifts on mail survey response rates among high involvement respondents. Journal of the Market Research Society, 37, 171-184.
20. Krosnick, J. A. (1999). Survey research. Annual Review of Psychology, 50, 537-567.
21. Menard, S. (1995). Applied logistic regression analysis. Sage University Papers Series on Quantitative Applications in the Social Sciences, Series No. 07-106. Thousand Oaks, CA: Sage.
22. Mizes, J. S., Fleece, E. L., & Roos, C. (1984). Incentives for increasing return rates: Magnitude levels, response bias, and format. Public Opinion Quarterly, 48, 794-800.
23. Moore, D. L., & Tarnai, J. (2002). Evaluating nonresponse error in mail surveys. In R. M. Groves, D. A. Dillman, J. L. Eltinge, & R. J. A. Little (Eds.), Survey nonresponse (pp. 197-211). New York: John Wiley & Sons.
24. Nederhof, A. J. (1983). The effects of material incentives in mail surveys: Two studies. Public Opinion Quarterly, 47, 103-111.
25. Pampel, F. C. (2000). Logistic regression: A primer. Sage University Papers Series on Quantitative Applications in the Social Sciences, Series No. 07-132. Thousand Oaks, CA: Sage.
26. Pearl, D. K., & Fairley, D. (1985). Testing for the potential for nonresponse bias in sample surveys. Public Opinion Quarterly, 49, 553-560.
27. Porter, S. R., & Whitcomb, M. E. (2003). The impact of lottery incentives on student survey response rates. Research in Higher Education, 44, 389-407.
28. Sax, L. J., Gilmartin, S. K., & Bryant, A. N. (2003). Assessing response rates and nonresponse bias in web and paper surveys. Research in Higher Education, 44, 409-432.
29. Sax, L. J., Lindholm, J. A., Astin, A. W., Korn, W. S., & Mahoney, K. M. (2001). The American freshman: National norms for Fall 2001. Los Angeles: Higher Education Research Institute, UCLA.
30. Singer, E. (2002). The use of incentives to reduce nonresponse in household surveys. In R. M. Groves, D. A. Dillman, J. L. Eltinge, & R. J. A. Little (Eds.), Survey nonresponse (pp. 163-177). New York: John Wiley & Sons.
31. Smith, T. W. (1995). Trends in non-response rates. International Journal of Public Opinion Research, 7, 157-171.
32. Turley, S. K. (1999). A case of response rate success. Journal of the Market Research Society, 41, 301-309.
33. Underwood, D., Kim, H., & Matier, M. (2000, May). To mail or to web: Comparisons of survey response rates and respondent characteristics. Paper presented at the Annual Forum of the Association for Institutional Research, Cincinnati, OH.
34. Warriner, K., Goyder, J., Gjertsen, H., Hohner, P., & McSpurren, K. (1996). Charities, no; lotteries, no; cash, yes: Main effects and interactions in a Canadian incentives experiment. Public Opinion Quarterly, 60, 542-562.
35. Yammarino, F. J., Skinner, S. J., & Childers, T. L. (1991). Understanding mail survey response behavior: A meta-analysis. Public Opinion Quarterly, 55, 613-639.