Guest Editorial: Behavioral Dimensions of E-Commerce: Augmenting Technology and Economics

Psychology and Marketing

Volumn 20, Issue 2, 2003, Pages 93-98

  Rosenbloom, Bert ^a,b  

^a DREXEL UNIVERSITY   (United States)

^b DREXEL UNIVERSITY   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 2442424214     PISSN: 07426046     EISSN: None     Source Type: Journal    
DOI: 10.1002/mar.10061     Document Type: Editorial

References (9)

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2. Carr, N. G. (2000). Hypermediation: Commerce as clickstream. Harvard Business Review, 78, 46-47.
3. Hagel, J., & Singer, M. (1999). Net worth. Cambridge, MA: Harvard Business Press.
4. Kalakota, R., & Robinson, M. (1999). E-business roadmap for success. Reading, MA: Addison-Wesley.
5. McLean, B. (2000). The Internet is a lemon. Fortune, 142, 146-156.
6. Rosenbloom, B. (1999). Marketing channels: A management view. New York: Dryden Press.
7. Rosenbloom, B. (2002). The ten deadly myths of e-commerce. Business Horizons, 45, 1-6.
8. Seybold, P. B., & Marshak, R. T. (1998). Customers.com. New York: Times Business-Random House.
9. Tauber, E. M. (1972). Why do people shop? Journal of Marketing, 36, 46-49.