메뉴 건너뛰기




Volumn 56, Issue 9, 2005, Pages 1030-1040

Designing win-win financial loan products for consumers and businesses

Author keywords

Consumer preferences; Efficient frontiers; Financial products; Loan portfolios; Negotiation; Product design; Retail credit

Indexed keywords

FINANCE; OPERATIONS RESEARCH; PRODUCT DEVELOPMENT; QUALITY ASSURANCE;

EID: 24144456025     PISSN: 01605682     EISSN: None     Source Type: Journal    
DOI: 10.1057/palgrave.jors.2601992     Document Type: Article
Times cited : (9)

References (20)
  • 1
    • 0035399755 scopus 로고    scopus 로고
    • User toolkits for innovation
    • von Hippel E (2001). User toolkits for innovation. J Prod Innovation Mngt 18: 247-257.
    • (2001) J Prod Innovation Mngt , vol.18 , pp. 247-257
    • Von Hippel, E.1
  • 3
    • 0242674765 scopus 로고    scopus 로고
    • Harvard University Press: Cambridge, MA
    • Raiffa H (2002). Negotiation Analysis. Harvard University Press: Cambridge, MA.
    • (2002) Negotiation Analysis
    • Raiffa, H.1
  • 5
    • 23044527359 scopus 로고    scopus 로고
    • Thirty years of conjoint analysis: Reflections and prospects
    • Green PE, Krieger AM and Wind Y (2001). Thirty years of conjoint analysis: reflections and prospects. Interfaces 31(3): S56-S73.
    • (2001) Interfaces , vol.31 , Issue.3
    • Green, P.E.1    Krieger, A.M.2    Wind, Y.3
  • 7
    • 0004816858 scopus 로고
    • The voice of the customer
    • Griffin A and Hauser JR (1993). The voice of the customer. Marketing Sci 12(1): 1-27.
    • (1993) Marketing Sci , vol.12 , Issue.1 , pp. 1-27
    • Griffin, A.1    Hauser, J.R.2
  • 8
    • 0001889434 scopus 로고
    • Creativity in decision making with value-focused thinking
    • Keeney RL (1994). Creativity in decision making with value-focused thinking. Sloan Mngt Rev 35(4): 33-41.
    • (1994) Sloan Mngt Rev , vol.35 , Issue.4 , pp. 33-41
    • Keeney, R.L.1
  • 9
    • 0030621889 scopus 로고    scopus 로고
    • Value innovation: The strategic logic of high growth
    • Kim WC and Mauborgne R (1997). Value innovation: the strategic logic of high growth. Harvard Business Rev January-February: 103-112.
    • (1997) Harvard Business Rev , Issue.JANUARY-FEBRUARY , pp. 103-112
    • Kim, W.C.1    Mauborgne, R.2
  • 10
    • 0042365893 scopus 로고    scopus 로고
    • Turn customer input into innovation
    • Ulwick AW (2002). Turn customer input into innovation. Harvard Business Rev January: 5-11.
    • (2002) Harvard Business Rev , Issue.JANUARY , pp. 5-11
    • Ulwick, A.W.1
  • 11
    • 33645583385 scopus 로고
    • A utility model for product positioning
    • Zionts S (ed). Springer-Verlag, Berlin
    • Keeney RL and Lilien GL (1978). A utility model for product positioning. In: Zionts S (ed). Multiple Criteria Problem Solving. Springer-Verlag, Berlin, pp 321-334.
    • (1978) Multiple Criteria Problem Solving , pp. 321-334
    • Keeney, R.L.1    Lilien, G.L.2
  • 12
    • 0000934817 scopus 로고
    • New industrial product design and evaluation using multiattribute value analysis
    • Keeney RL and Lilien GL (1987). New industrial product design and evaluation using multiattribute value analysis. J Prod Innovation Mng 4: 185-198.
    • (1987) J Prod Innovation Mng , vol.4 , pp. 185-198
    • Keeney, R.L.1    Lilien, G.L.2
  • 18
    • 0035448269 scopus 로고    scopus 로고
    • Efficient frontier cutoff policies in credit portfolios
    • Oliver RM and Wells E (2001). Efficient frontier cutoff policies in credit portfolios. Opl Res 52: 1025-1033.
    • (2001) Opl Res , vol.52 , pp. 1025-1033
    • Oliver, R.M.1    Wells, E.2
  • 19
  • 20
    • 33645594384 scopus 로고    scopus 로고
    • Evaluating customer acquisition at American Express using multiple objectives
    • Keeney RL and Lin Q (2000). Evaluating customer acquisition at American Express using multiple objectives. Interfaces 20(5): 31-33.
    • (2000) Interfaces , vol.20 , Issue.5 , pp. 31-33
    • Keeney, R.L.1    Lin, Q.2


* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.