Frequent flyer programs for European low-cost airlines: Prospects, risks and implementation guidelines

Journal of Air Transport Management

Volumn 11, Issue 5, 2005, Pages 348-353

  Klophaus, Richard ^a  

^a TRIER UNIVERSITY OF APPLIED SCIENCES   (Germany)

Author keywords

Airline strategy; Frequent flyer program; Low cost airlines

Indexed keywords

AIRLINE INDUSTRY;

EASTERN HEMISPHERE; EURASIA; EUROPE; WORLD;

EID: 23844472889     PISSN: 09696997     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.jairtraman.2005.07.001     Document Type: Article

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