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Journal of the Academy of Marketing Science
Volumn 32, Issue 4, 2004, Pages 369-370
Accessing academic research through an e-database: Issues of journal quality and knowledge use
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Indexed keywords

EID: 23844432501     PISSN: 00920703     EISSN: 15527824     Source Type: Journal    
DOI: 10.1177/0092070304267963     Document Type: Editorial
Times cited : (16)
References (3)
  • 1
    • 85163340269 scopus 로고    scopus 로고
    • Paper presented at the conference of the Academy of Marketing Science, May 26–29. Vancouver, Canada
    • Moran, Eric. 2004. “Publisher’s Report 2004.” Paper presented at the conference of the Academy of Marketing Science, May 26–29. Vancouver, Canada.
    • (2004) Publisher’s Report 2004
    • Moran, E.1
  • 2
    • 84952203368 scopus 로고
    • Quality Contributions to Advertising
    • Zinkhan, George M. 1991. “Quality Contributions to Advertising.”Journal of Advertising 20 (1): 3.
    • (1991) Journal of Advertising , vol.20 , Issue.1 , pp. 3
    • Zinkhan, G.M.1
  • 3
    • 0039016077 scopus 로고    scopus 로고
    • Assessing the Quality Ranking of theJournal of Advertising
    • — and Thomas Leigh. 1999. “Assessing the Quality Ranking of theJournal of Advertising.”Journal of Advertising 28 (Summer): 51–70.
    • (1999) Journal of Advertising , vol.28 , Issue.Summer , pp. 51-70
    • Zinkhan, G.M.1    Leigh, T.2

* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.