The establishment of global marketing strategic alliances by small and medium enterprises

Small Business Economics

Volumn 22, Issue 5, 2004, Pages 365-377

  Chen, Hsiu Li ^a   Huang, Yophy ^b  

^a MING CHUAN UNIVERSITY   (Taiwan)

^b CHUNG HUA INSTITUTION FOR ECONOMIC RESEARCH   (Taiwan)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 23444458989     PISSN: 0921898X     EISSN: 15730913     Source Type: Journal    
DOI: 10.1023/B:SBEJ.0000022207.90510.46     Document Type: Article

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