Consumer Reactions to a Provider's Position on Social Issues: The Effect of Varying Frames of Reference

Journal of Consumer Psychology

Volumn 5, Issue 1, 1996, Pages 27-48

  Sen, Sankar ^a   Morwitz, Vicki G ^b  

^a TEMPLE UNIVERSITY   (United States)

^b NEW YORK UNIVERSITY   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 21444432027     PISSN: 10577408     EISSN: None     Source Type: Journal    
DOI: 10.1207/s15327663jcp0501_02     Document Type: Article

References (45)

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2. Not just a worthy cause: Cause-related marketing delivers the goods and the good
3. The justice of affirmative action
4. Effects of gain-loss frames on satisfaction with self-other outcome-differences
5. Marketing with a conscience
6. Struggle over gay rights moves to statewide level
7. The nation: Anti-gay backlashes are on 3 states’ ballots
8. The effect of framing on choice Interactions with risk-taking propensity cognitive style and sex
9. Human values and their relation to justice
10. The impact of issue framing on public opinion: Toward affirmative action programs
11. Reasons for framing effects
12. The effectiveness of marketing policy boycotts Environmental opposition to marketing
13. Modeling loss aversion and reference dependence effects in consumer choice
14. Response and order effects in referendum voting: Exploring the influence of contextual bias on public policy
15. Interpersonal contact and heterosexuals’ attitudes toward gay men: Results from a national survey
16. Colorado justices strike down a law against gay rights
17. Framing, probability distortions, and insurance decisions
18. Framing and situational ethics
19. Mimicking political debate with survey questions The case of White opinion on affirmative action for Blacks
20. The selling of green
21. An empirical study of the predictors of corporate social performance: A multi-dimensional analysis
22. Risk taking, frame of reference, and characterization of victim groups in AIDS treatment decisions
23. Risky decision making and allocation of resources for leukemia and AIDS programs
24. How consumers are affected by the framing of attribute information before and after consuming the product
25. Information framing effects and personal decisions
26. The influence of message framing and issue involvement
27. Consumer responses to socially questionable corporate behavior An empirical test
28. Aversive racism and resistance to affirmative action Perceptions of justice are not necessarily color blind
29. Social responsibility and market share
30. Theories of attitude change
31. Contrasting rational and psychological analyses of political choice
32. Saved by the belle
33. Evaluations of pairs of experiences A preference for happy endings
34. Gay rights hurt by lack of uniform protections.
35. Status-quo bias in decision making
36. Mental framing by consequence thinking: Its effects on judgements of gender-based employment selection
37. Body shop's green image is attacked
38. The social identity theory of intergroup behavior
39. The framing of decisions and the psychology of choice
40. A reference price model of brand choice for frequently purchased products