Measuring the value of refining a web presence

Journal of Electronic Commerce in Organizations

Volumn 3, Issue 1, 2005, Pages 35-52

  Benbunan Fich, Raquel ^a   Fich, Eliezer M ^b  

^a CITY UNIVERSITY OF NEW YORK   (United States)

^b DREXEL UNIVERSITY   (United States)

Author keywords

Electronic commerce; Value creation; Web site design

Indexed keywords

INDUSTRIAL ECONOMICS; INFORMATION SERVICES; INFORMATION TECHNOLOGY; INTERNET; MARKETING; WEBSITES;

UNIVARIATE ANALYSES; VALUE CREATION; WEB PRESENCE; WEB SITE DESIGN;

ELECTRONIC COMMERCE;

EID: 18944376418     PISSN: 15392937     EISSN: 15392929     Source Type: Journal    
DOI: 10.4018/jeco.2005010103     Document Type: Article

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