Temporal analysis of clusters of supermarket customers: Conventional versus interval set approach

Information Sciences

Volumn 172, Issue 1-2, 2005, Pages 215-240

  Lingras, Pawan ^a   Hogo, Mofreh ^b   Snorek, Miroslav ^b   West, Chad ^c  

^a SAINT MARY S UNIVERSITY   (Canada)

^b CZECH TECHNICAL UNIVERSITY IN PRAGUE   (Czech Republic)

^c IBM TORONTO LAB   (Canada)

Author keywords

Loyalty; Modified kohonen SOM; Rough set theory; Temporal data mining

Indexed keywords

CLUSTERS; LOYALTY; MODIFIED KOHONEN SOM; TEMPORAL DATA MINING;

ABSTRACTING; CUSTOMER SATISFACTION; DYNAMICS; MAPS; MARKETING; ROUGH SET THEORY;

DATA MINING;

EID: 18144396167     PISSN: 00200255     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.ins.2004.12.007     Document Type: Article

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