Evaluating the efficacy of credit card regulation

International Journal of Bank Marketing

Volumn 23, Issue 3, 2005, Pages 237-254

  Braunsberger, Karin ^a   Lucas, Laurie A ^b   Roach, Dave ^b  

^a UNIVERSITY OF SOUTH FLORIDA   (United States)

^b ARKANSAS TECH UNIVERSITY   (United States)

Author keywords

Consumers; Credit cards; Marketing; Regulation; Students; United States of America

Indexed keywords

EID: 17744388987     PISSN: 02652323     EISSN: None     Source Type: Journal    
DOI: 10.1108/02652320510591702     Document Type: Article

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