Segmentation of early casino markets: An exploratory study

Tourism Management

Volumn 25, Issue 6, 2004, Pages 801-805

  Hong, Sung Kwon ^a   Jang, Hochan ^b  

^a Konkuk University   (South Korea)

^b Woosong University   (South Korea)

Author keywords

Casino; Discriminant analysis; Market segmentation; South Korea

Indexed keywords

GAMBLING; MARKET CONDITIONS;

ASIA; EASTERN HEMISPHERE; EURASIA; FAR EAST; KOREA; SOUTH KOREA; WORLD;

EID: 17244370927     PISSN: None     EISSN: 02615177     Source Type: Journal    
DOI: 10.1016/j.tourman.2003.09.002     Document Type: Article

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