Tourist market segmentation with linear and non-linear techniques

Tourism Management

Volumn 25, Issue 6, 2004, Pages 723-733

  Bloom, Jonathan Z ^a  

^a STELLENBOSCH UNIVERSITY   (South Africa)

Author keywords

Cluster analysis; Logistic regression; Multiple linear regression static filter model; Neural networks; Segmentation

Indexed keywords

METHODOLOGY; TOURISM MARKET;

EID: 17244369342     PISSN: None     EISSN: 02615177     Source Type: Journal    
DOI: 10.1016/j.tourman.2003.07.004     Document Type: Article

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