Product-line expansion and resource cannibalization

Journal of Economic Behavior and Organization

Volumn 57, Issue 1, 2005, Pages 49-70

  Roberts, Peter W ^a   McEvily, Susan ^b  

^a EMORY UNIVERSITY   (United States)

^b UNIVERSITY OF PITTSBURGH   (United States)

Author keywords

Diversification; Product introduction; Resources

Indexed keywords

EID: 17144365749     PISSN: 01672681     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.jebo.2003.10.006     Document Type: Article

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