Shelf space management of private labels: A case study in Spanish retailing

Journal of Retailing and Consumer Services

Volumn 12, Issue 3, 2005, Pages 205-216

  Nogales, A Fernandez ^a   Gomez Suarez, Monica ^a  

^a UNIVERSIDAD AUTÓNOMA DE MADRID   (Spain)

Author keywords

Assortment; Private labels; Shelf space; Store brands

Indexed keywords

RETAILING;

EASTERN HEMISPHERE; EURASIA; EUROPE; SOUTHERN EUROPE; SPAIN; WORLD;

EID: 14844348409     PISSN: 09696989     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.jretconser.2004.06.004     Document Type: Article

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