메뉴 건너뛰기




Volumn 15, Issue 4, 2004, Pages 393-402

A comparison of hedonic rating and demand-revealing auctions

Author keywords

Auctions; Hedonicrating; Preference elicitation

Indexed keywords

ARTICLE; CONSUMER; CONTROLLED STUDY; FOOD PREFERENCE; HUMAN; HUMAN EXPERIMENT; INTERMETHOD COMPARISON; MARKETING; MEASUREMENT; METHODOLOGY; RATING SCALE;

EID: 1342286577     PISSN: 09503293     EISSN: None     Source Type: Journal    
DOI: 10.1016/S0950-3293(03)00086-7     Document Type: Article
Times cited : (33)

References (20)
  • 1
    • 0013770374 scopus 로고
    • Measuring utility by a single-response sequential method
    • Becker G. DeGroot M. Marschak J. Measuring utility by a single-response sequential method Behavioral Science 9 1964 226-232
    • (1964) Behavioral Science , vol.9 , pp. 226-232
    • Becker, G.1    DeGroot, M.2    Marschak, J.3
  • 2
    • 0005630672 scopus 로고    scopus 로고
    • Eliciting reservation prices: Becker-Degroot-Marshak mechanisms vs. markets
    • Bohm P. Lindén J. Sonnegård J. Eliciting reservation prices: Becker-Degroot-Marshak mechanisms vs. markets The Economic Journal 107 1997 1079-1089
    • (1997) The Economic Journal , vol.107 , pp. 1079-1089
    • Bohm, P.1    Lindén, J.2    Sonnegård, J.3
  • 3
    • 0034363120 scopus 로고    scopus 로고
    • A benefit congruency framework of sales promotion effectiveness
    • Chandon P. Wansink B. Laurent G. A benefit congruency framework of sales promotion effectiveness Journal of Marketing 64 1 2000 65-81
    • (2000) Journal of Marketing , vol.64 , Issue.1 , pp. 65-81
    • Chandon, P.1    Wansink, B.2    Laurent, G.3
  • 4
    • 0000590407 scopus 로고
    • Theory and misbehavior of first-price auctions: Comment
    • Cox J. Smith V. Walker J. Theory and misbehavior of first-price auctions: comment American Economic Review 82 5 1992 1392-1412
    • (1992) American Economic Review , vol.82 , Issue.5 , pp. 1392-1412
    • Cox, J.1    Smith, V.2    Walker, J.3
  • 7
    • 84982438110 scopus 로고
    • Economic theory of choice and the preference reversal phenomenon
    • Grether D. Plott C. Economic theory of choice and the preference reversal phenomenon American Economic Review 69 1979 623-638
    • (1979) American Economic Review , vol.69 , pp. 623-638
    • Grether, D.1    Plott, C.2
  • 9
    • 21144464367 scopus 로고
    • Using laboratory experimental auctions in marketing research: A case study of new packaging for fresh beef
    • Hoffman E. Menkhaus D. Chakavarti D. Field R. Whipple G. Using laboratory experimental auctions in marketing research: a case study of new packaging for fresh beef Marketing Science 12 3 1993 318-338
    • (1993) Marketing Science , vol.12 , Issue.3 , pp. 318-338
    • Hoffman, E.1    Menkhaus, D.2    Chakavarti, D.3    Field, R.4    Whipple, G.5
  • 10
    • 0001068763 scopus 로고
    • Preference reversals and the independence axiom
    • Holt C. Preference reversals and the independence axiom American Economic Review 76 3 1986 508-515
    • (1986) American Economic Review , vol.76 , Issue.3 , pp. 508-515
    • Holt, C.1
  • 12
    • 0002564950 scopus 로고
    • Auctions: A survey of experimental research
    • J. Kagel, & A. Roth (Eds.), Princeton NJ: Princeton University Press
    • Kagel J. Auctions: a survey of experimental research In Kagel J. Roth A. (Eds.), The handbook of experimental economics 1995 Princeton University Press Princeton NJ
    • (1995) The Handbook of Experimental Economics
    • Kagel, J.1
  • 13
    • 0000590406 scopus 로고
    • Theory and misbehavior of first-price auctions: Comment
    • Kagel J. Roth A. Theory and misbehavior of first-price auctions: comment American Economic Review 82 5 1992 1379-1391
    • (1992) American Economic Review , vol.82 , Issue.5 , pp. 1379-1391
    • Kagel, J.1    Roth, A.2
  • 15
    • 84977710983 scopus 로고
    • Designs to balance the effect of order of presentation and first-order carry-over effects in hall tests
    • MacFie H.J. Bratchell N. Greenhoff K. Vallis L.V. Designs to balance the effect of order of presentation and first-order carry-over effects in hall tests Journal of Sensory Studies 4 1989 129-148
    • (1989) Journal of Sensory Studies , vol.4 , pp. 129-148
    • MacFie, H.J.1    Bratchell, N.2    Greenhoff, K.3    Vallis, L.V.4
  • 16
    • 0041077196 scopus 로고    scopus 로고
    • A labeled affective magnitude (LAM) scale for assessing food liking/disliking
    • Schutz H. Cardello A. A labeled affective magnitude (LAM) scale for assessing food liking/disliking Journal of Sensory Studies 16 2001 117-159
    • (2001) Journal of Sensory Studies , vol.16 , pp. 117-159
    • Schutz, H.1    Cardello, A.2
  • 17
    • 0000553222 scopus 로고
    • Microeconomic systems as an experimental science
    • Smith V. Microeconomic systems as an experimental science American Economic Review 72 1982 923-955
    • (1982) American Economic Review , vol.72 , pp. 923-955
    • Smith, V.1
  • 18
    • 0000805817 scopus 로고
    • Does the random lottery incentive system elicit true preferences?
    • Starmer C. Sudgen R. Does the random lottery incentive system elicit true preferences? American Economic Review 81 4 1991 971-978
    • (1991) American Economic Review , vol.81 , Issue.4 , pp. 971-978
    • Starmer, C.1    Sudgen, R.2
  • 20
    • 84980096808 scopus 로고
    • Counterspeculation, auctions, and competitive sealed tenders
    • Vickrey W. Counterspeculation, auctions, and competitive sealed tenders Journal of Finance 16 1961 8-37
    • (1961) Journal of Finance , vol.16 , pp. 8-37
    • Vickrey, W.1


* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.