The price of friendship: When, why, and how relational norms guide social exchange behavior

Journal of Consumer Psychology

Volumn 15, Issue 1, 2005, Pages 22-27

  Johar, Gita Venkataramani ^a  

^a Howard Hughes Medical Institute   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 12944257153     PISSN: 10577408     EISSN: None     Source Type: Journal    
DOI: 10.1207/s15327663jcp1501_4     Document Type: Article

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