Altering experienced utility: The impact of story writing and self-referencing on preferences

Journal of Consumer Research

Volumn 31, Issue 3, 2004, Pages 623-630

  West, Patricia M ^a   Huber, Joel ^b   Min, Kyeong Sam ^c  

^a OHIO STATE UNIVERSITY   (United States)

^b DUKE UNIVERSITY   (United States)

^c UNIVERSITY OF SOUTH DAKOTA   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 12844281255     PISSN: 00935301     EISSN: None     Source Type: Journal    
DOI: 10.1086/425097     Document Type: Article

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