Success on the Internet - Optimizing relationships through the corporate site

International Journal of Information Management

Volumn 24, Issue 2, 2004, Pages 115-129

  Heldal, Frode ^a   Sjøvold, Endre ^a   Heldal, Anders Foyn ^b  

^a NORWEGIAN UNIVERSITY OF SCIENCE AND TECHNOLOGY   (Norway)

^b Norwegian School of Information Technology   (Norway)

Author keywords

Branding; Human computer interaction; Internet; Usability

Indexed keywords

COGNITIVE SYSTEMS; COMPETITION; CUSTOMER SATISFACTION; HUMAN COMPUTER INTERACTION; INTERNET;

BRANDING; USABILITY;

INFORMATION MANAGEMENT;

EID: 1242331406     PISSN: 02684012     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.ijinfomgt.2003.12.010     Document Type: Article

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