Customer knowledge management improving performance of customer relationship management with knowledge management

Proceedings of the Hawaii International Conference on System Sciences

Volumn 37, Issue , 2004, Pages 2675-2684

  Bueren, Adrian ^a   Schierholz, Ragnar ^a   Kolbe, Lutz ^a   Brenner, Walter ^a  

^a UNIVERSITY OF ST GALLEN   (Switzerland)

Author keywords

[No Author keywords available]

Indexed keywords

COMPUTER ARCHITECTURE; COMPUTER SUPPORTED COOPERATIVE WORK; COSTS; CUSTOMER SATISFACTION; INFORMATION ANALYSIS; INFORMATION DISSEMINATION; INFORMATION TECHNOLOGY; MARKETING; PERFORMANCE; PRODUCT DEVELOPMENT; QUALITY ASSURANCE;

CUSTOMER KNOWLEDGE MANAGEMENT; CUSTOMER RELATIONSHIP MANAGEMENT; INFORMATION SYSTEMS; RELATIONSHIP MARKETING (RM);

KNOWLEDGE BASED SYSTEMS;

EID: 12344294458     PISSN: 10603425     EISSN: None     Source Type: Conference Proceeding    
DOI: 10.1109/hicss.2004.1265416     Document Type: Conference Paper

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