Refinement and re-assessment of the consumer decision-making style instrument

Journal of Retailing and Consumer Services

Volumn 11, Issue 1, 2004, Pages 9-17

  Wickliffe, Vanessa Prier ^a  

^a UNIVERSITY OF KENTUCKY   (United States)

Author keywords

Decision making styles; Instrument reliability

Indexed keywords

CONSUMPTION BEHAVIOR; DECISION MAKING;

ASIA; EURASIA; FAR EAST; KOREA; NORTH AMERICA; SOUTH KOREA; UNITED STATES;

EID: 0942301951     PISSN: 09696989     EISSN: None     Source Type: Journal    
DOI: 10.1016/S0969-6989(02)00057-7     Document Type: Article

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