Export performance measurement: Reflective versus formative indicators

International Marketing Review

Volumn 16, Issue 6, 1999, Pages 444-457

  Diamantopoulos, Adamantios ^a  

^a LOUGHBOROUGH UNIVERSITY   (United Kingdom)

Author keywords

Export; International marketing; Performance measurement

Indexed keywords

EID: 0442328909     PISSN: 02651335     EISSN: None     Source Type: Journal    
DOI: 10.1108/02651339910300422     Document Type: Article

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