Avoiding Anxiety, Being in Denial, or Simply Stroking Self-Esteem: Why Self-Positivity?

Journal of Consumer Psychology

Volumn 13, Issue 4, 2003, Pages 464-477

  Lin, Ying Ching ^a   Lin, Chien Huang ^b   Raghubir, Priya ^c  

^a NATIONAL CHI NAN UNIVERSITY   (Taiwan)

^b CENTRAL UNIVERSITY   (Ghana)

^c UNIVERSITY OF CALIFORNIA   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 0347622708     PISSN: 10577408     EISSN: None     Source Type: Journal    
DOI: 10.1207/S15327663JCP1304_13     Document Type: Article

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