Customer defection: A study of the student market in Ireland

International Journal of Bank Marketing

Volumn 14, Issue 3, 1996, Pages 23-29

  Colgate, Mark ^a   Stewart, Kate ^a   Kinsella, Ray ^a  

^a UNIVERSITY OF ULSTER   (United Kingdom)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 0347607911     PISSN: 02652323     EISSN: None     Source Type: Journal    
DOI: 10.1108/02652329610113144     Document Type: Article

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