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Journal of Consumer Affairs
Volumn 37, Issue 2, 2003, Pages 424-427
Desires Versus the Reality of Self-Regulation

(1)  Rotfeld, Herbert Jack a  

a NONE
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EID: 0347599239     PISSN: 00220078     EISSN: None     Source Type: Journal    
DOI: 10.1111/j.1745-6606.2003.tb00462.x     Document Type: Review
Times cited : (10)
References (4)
  • 1
    • 0346885942 scopus 로고    scopus 로고
    • Let's Clean Up the Diet-Ad Mess
    • Anthony, Sheila. 2003. Let's Clean Up the Diet-Ad Mess. Advertising Age, 74 (February 3).
    • (2003) Advertising Age , vol.74 , Issue.FEBRUARY 3
    • Anthony, S.1
  • 2
    • 0346726579 scopus 로고
    • Power and Limitations of Media Clearance Practices and Advertising Self-Regulation
    • Rotfeld, Herbert Jack. 1992. Power and Limitations of Media Clearance Practices and Advertising Self-Regulation. Journal of Public Policy & Marketing, 11 (Spring): 87-95.
    • (1992) Journal of Public Policy & Marketing , vol.11 , Issue.SPRING , pp. 87-95
    • Rotfeld, H.J.1
  • 4
    • 0348146441 scopus 로고    scopus 로고
    • Publishers: FTC Could Spur Rejection of All Ads for Diets
    • Teinowitz, Ira. 2002. Publishers: FTC Could Spur Rejection of All Ads for Diets. Advertising Age, 73 (November 25):8.
    • (2002) Advertising Age , vol.73 , Issue.NOVEMBER 25 , pp. 8
    • Teinowitz, I.1

* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.