Effects of production location on perceived automobile values

Journal of Global Marketing

Volumn 13, Issue 1, 1999, Pages 71-85

  Seaton, F B ^a   Laskey, H A ^b  

^a FLORIDA INTERNATIONAL UNIVERSITY   (United States)

^b BLOOMSBURG UNIVERSITY   (United States)

Author keywords

Automobile; Conjoint analysis; Country of origin studies; Foreign direct investment; Mexico; Monetary values; The U.S.A

Indexed keywords

EID: 0347034353     PISSN: 08911762     EISSN: 15286975     Source Type: Journal    
DOI: 10.1300/J042v13n01_05     Document Type: Article

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