Advertising on traditional media sites: Can the traditional business model be translated to the Web?

Social Science Journal

Volumn 41, Issue 1, 2004, Pages 107-113

  Greer, Jennifer D ^a  

^a UNIVERSITY OF NEVADA   (United States)

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[No Author keywords available]

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EID: 0347022411     PISSN: 03623319     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.soscij.2003.10.009     Document Type: Article

References (11)

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