Marketing Meal Solutions

Journal of Food Products Marketing

Volumn 8, Issue 1, 2002, Pages 63-71

  Larson, Ronald ^a  

^a WESTERN MICHIGAN UNIVERSITY   (United States)

Author keywords

Foodservice; Home meal replacements; Supermarket; Takeout food

Indexed keywords

EID: 0346976287     PISSN: 10454446     EISSN: None     Source Type: Journal    
DOI: 10.1300/J038v08n01_05     Document Type: Article

References (14)

1. Deloitte and Touche (1998) From Ingredient Shopping to Meal Solutions: Meeting the Consumer Appetite for Change. London, England: The Coca-Cola Retailing Research Group, Europe.
2. Farello, Michael, Robin Mitchell and Kari Alldredge (1996) "Current Research: Satisfying America's Changing Appetite." The McKinsey Quarterly, Vol. 4, pp. 193-200.
3. Gates, Kelly (2000) "Complete Meal Appeal," Supermarket News, Vol. 48(40), October 2, pp. 59-60.
4. Hale Group, Ltd. (1998) Building a Meal Solution Delivery System: Understanding Supply-Side Costs and Strategies for Supermarket Foodservice. Atlanta, GA: The Coca-Cola Retailing Research Council.
5. Harper, Roseanne (1999) "Main Takeout Ingredients Called Simplicity, Speed and Ease," Supermarket News, Vol. 47(45), November 8, pp, 24-25.
6. Harper, Roseanne (2000) "Leeann Chin Creates Ready-to-Heat Entree Division," Supermarket News, Vol. 48(12), March 20, pp. 26-7.
7. Klara, Robert (2001) "Take It or Leave It?" Restaurant Business, VoL 100(10), May 15, pp. 60, 64, 66.
8. Lang, Joan (1999) "Mediterranean Table has Hit its Stride," ID, Vol. 35(2), February, pp. 31-33.
9. Larson, Ronald (1998) The Home Meal Replacement Opportunity: A Marketing Perspective. The Retail Food Industry Center Working Paper 98-01, University of Minnesota, [http://trific.umn.edu/pub.html].
10. Larson, Ronald (1999) "New Insights into the Home Meal Replacement Opportunity," Journal of Food Distribution Research, Vol. 30(1), March, pp. 12-16.
11. Miller, Jerry (2001) "Making a Chef Commitment," Deli Business, Vol. 6(5), May, pp. 12-6.
12. Ruggless, Ron (2001) "Chains, Patrons Take Takeaway Dining to New Heights," Nation's Restaurant News, Vol. 35(2), January 8, pp. 4, 43-6.
13. Silver, Deborah (2001) "Life in the Fast Lane," Restaurants and Institutions, Vol. 111(5), February 15, pp. 38-40, 46, 48, 52, 56.
14. Wansink, Brian, Robert Kent and Stephen Hoch (1998) "An anchoring and adjustment model of purchase quantity decisions," Journal of Marketing Research, Vol. 35(1), February, pp. 71-81.